The Old State is a Dallas branding agency that provides a proven branding process that creates long-lasting and measurable impact for new brands and established brands alike. Our team of experienced branding experts guide clients through a step-by-step brand discovery process consisting of in-person meetings covering brand diagnosis, brand standards discovery, competition analysis and brand positioning. Each brand we create is the result of our tireless process involving research and comprehensive immersion by our staff into your business.
As with every other aspect of our process, our branding vision is born out of strategy. We pride ourselves in creating brand identity packages that are as smart as they are aesthetically appealing and unique. Our brand identity packages are constructed from scratch through an exhaustive investigation and discovery process to ensure your brand tells your story, engages your consumers and leaves a lasting impression. Our award-winning creative team works seamlessly alongside our strategic marketers to ensure that all of our considerable creative power is pointed in the right direction in order to accomplish your strategic goals. Our branding solutions extend well beyond simple logo design. Our team leverages consumer marketing research tools that inform us on optimal conversion color pallets, brand standards, print and marketing materials, brand story, positioning and much more...all rooted in extensive market strategy to ensure that your customers are being spoken to in a meaningful way.
Timeless and elegant brands born out of vision and strategy.
The Old State’s strategic branding process not only produces beautiful brand identity packages but when implemented in the context of a full marketing strategy has proven to increase ROI and help achieve business goals. Find out more about our Branding process below.
Recent Branding Projects
View some of our most recent branding work. Our team of brand experts and marketing strategists would love to discuss your next project Let's Talk!
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