The Stella Hotel
Inspired by the stars and the singular spirit of Texas, The Stella Hotel welcomes guests into a world that honors local history and cherished traditions. TOS was tapped to create a fully realized brand system.
Our creative team began with a series of brand strategy sessions with the client before creating brand story and positioning documents. Once we felt comfortable withe the story, we created designs for the logo and a multitude of designs for signage, print collateral, materials and merchandise.
The next extension of the brand strategy was the design of a beautiful marketing website for the hotel.