A new online presence for a prominent Dallas real estate firm.
Peloton is a leading full service commercial real estate firm based in Dallas, Texas. Founded in 2002 by industry veterans, Peloton prides itself in unparalleled industry knowledge, customer service, and team culture. When it came time to update their website, they turned to The Old State.
- 26 million SQUARE FT OF PROPERTY MANAGED
- 4 MAJOR CITIES SERVED
- 152 PROPERTIES FEATURED
Capturing the Culture.
Peloton came to TOS having just gone through a recent rebranding effort and needed a website that not only showed off the exemplary work that was being done at the company, but also embodied the culture and values that define and permeate Peloton's brand.
A Worthy Website.
We began our process with a strategy discovery session with the entire Peloton team to determine what the goals should be for this new website. One of the goals was to really emphasize the team and the company culture. To accomplish this we dedicated an extensive section of the site to talk about the company. This included a company overview page with a timeline, a page dedicated to talking about Peloton's Community Involvement, and a Careers page. We also built a custom directory than included the entire Peloton team. Users are able to filter the team by city and discipline or do a direct search by name.
With a number of properties from Peloton's portfolio as well as 60 team members, the new site was very photography driven. TOS was more than willing to help with photography, and throughout a number of shoots and locations we were able to capture every team member.
A Leading Website for an Industry Leader.
We are extremely proud of the website that resulted from our partnership with Peloton Commercial Real Estate. Not only does it show off the great work that the company does, it puts on display how great the company and its team members are. Peloton truly does care about its employees and its clients and we were happy to be able to help in showing the world those facts.
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