Adding some extra flavor to a Dallas BBQ staple.
Hutchins has been a big name in the BBQ in the Dallas area since they opened their doors in 1978. Recently, they've been earning nationwide acclaim and were even chosen as one of Oprah's favorite things. TOS was brought in to modernize the website, add eCommerce capabilities and make Hutchins online presence as beautiful as a plate of their sliced brisket.
Hutchins Website was a little dry.
The Hutchins BBQ online experience was dated and in serious need of an update. The site was not effective on mobile devices and the design and content lacked the extremely personable character of the brand. We couldn't wait to sink our teeth into this project.
Mouth-watering web design and content.
TOS worked closely with the guys from Hutchins to not only create a beautiful looking website that showed the beauty of their barbecue, but craft content that tells their story and connects with their customers through beautiful photography and video. We also helped them create a brand new revenue stream through a new eCommerce store where customers can buy succulent smoked meats and Hutchins swag.
Telling the Hutchins BBQ story.
It was important to us that customers and users of the website connected not only with Hutchins stellar barbecue product, but that they also connected with the Hutchins and their story on a personal level. This is a family-owned and family-operated business and the Hutchins boys are there every day so we thought it only fitting to feature them on the website as well. To this effect we incorporate a history section with stories and images from the restaurant's past as well as a video interview with the founder, Roy, and his sons.
Customers can enjoy the website experience as much as they enjoy the barbecue (well, almost).
TOS helped bring Hutchins BBQ online presence up to date with a fantastic modern responsive website design. We also helped them connect more closely with hungry customers through vivid imagery and video as well as glimpses into the compelling story of this family-owned business.
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