We’re all about showcasing our clients, and showing the caliber of work that can be done when both client and agency share vision for growth. Our partnership with Allan Knight & Associates has been remarkably collaborative, and that collaboration is a strong contributing factor to the success we’ve seen together over the duration of our relationship.
For background, Allan Knight & Associates is a high-end luxury home furnishings brand with a beautiful Dallas showroom. The firm is co-owned by Allan M. Knight, who also serves as president, and by Ben Goldfarb who also serves as CEO. The Allan Knight collection is as remarkable as it is eclectic, and their pieces have been featured in countless publications over the last decade.
When the Allan Knight team came to us, they made their needs very clear. Their collection and client base were both growing quickly, and they needed an online presence to showcase their pieces. They sought to corner a broader audience, and wanted a more refined web experience that was creatively representative of their brand. They decided that our team at The Old State was the team for the job, and we went right to work. In total, we provided a seamless website, a mobile site that represented the desktop site very well, an e-commerce interface that could move product effectively, and a wholesale client backend platform to further expand the Allan Knight footprint.
What is truly unique about our partnership with the Allan Knight team is the level of creativity they bring to the table. Most clients look to us to take their brand and run with it, but we had the unique pleasure of working with a client with tremendous creative chops who was looking for an agency who could walk in lockstep with them in regards to brand growth. The creative vision of their team and the talent of our team at TOS have combined to create some truly remarkable results. Their company tagline is Live Beautifully, and we believe that essence has been well captured in our work together.
For the past five years we’ve been collaborating with Allan Knight & Associates purposefully making large site updates every two years, while constantly engaging in small iterations in between. The updates have been especially apparent in the mobile experience. We’ve conveniently been able to upgrade the mobile interface as their audience has become progressively more mobile.
There were some unique challenges our teams faced together. The beauty of the pieces that Allan Knight creates is in the details. The handcrafted nature of their furnishings demands the highest quality presentation, which means leveraging the highest quality product photography at our disposal. With photography that truly captured the heirloom quality of their products, we had to work meticulously to ensure that the minute details of the web experience received the same care that their showroom pieces do. The result is a beautiful website, mobile experience, and ecommerce interface that means business.
At The Old State, we constantly talk about our focus on clients. To that end, we’d be lying if we said the website and its iterations were the part of this partnership that we’re most proud of. Truthfully, the part of the Allan Knight & Associates project that brings us the most pride is the relationship we’ve formed and solidified with their wonderful team. We’ve found time and again that great work comes easy when all parties are marching in the same direction thoughtfully and creatively.
Be sure to check out the most recent iteration of the Allan Knight site at:
http://www.allan-knight.com/
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Advanced Facial Plastic Enjoys Best Reputation in Dallas
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A Whale of a True Story
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Marquee Grill is a Culinary and Art Deco Masterpiece
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Smink on Dragon Street a Thrilling Modern Design Treasure Hunt
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Amazing Party at Amazing Gregory's Shoes in NorthPark Center
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Michelle Nussbaumer at Ceylon et Cie is a Dallas Gem
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The Nasher Sculpture Center is a Cultural Masterpiece
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Steve Jobs...A Remarkable Life Well Lived
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V-Spa at Hilton Anatole is Heaven on Earth
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Interior Designer Laura Hunt's Talent Shines
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TOS Fair Day 2011
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The Good News is That We Have Good News
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We hope your holiday is picture perfect
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A Tour of Some of the Most Beautiful Places on Earth
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Jean Paul Gaultier Show at Dallas Museum of Art
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Saint Ann Restaurant is a "must visit often" Dallas destination
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Kyle Hobratschk's Furniture and Etchings
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New CeylonetCie.com is Launched
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Great Design is Timeless
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Fasten your seatbelt for some brand new launches
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Allan-Knight.com arrives with high style and elegant functionality
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It's all about the content
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Change the rules, dare to be different
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It's all in the details
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Dallas Top Interior Designers and Showrooms
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Best Design...Past and Present
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Right On The Mark
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EatZi's in Dallas a Culinary Masterpiece
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And the winner from High Point Market is
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Genius Print Ads
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Never underestimate the power of a great Blog
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Blue Print in Dallas is Amazing
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Forty Five Ten is...well...a Ten
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New Jonathan Adler Store in Dallas is Amazing
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What Makes A Logo Great
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The Problem of a Locked Door
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Shapiro Diamonds - Dallas’ Elite Wholesale Diamond Provider
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Welcome to The Statement
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High Time for Face Time
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Perfect Pitch
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Introducing Governor.io
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A Picture's Worth
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New Website Launch: Meso Maya
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The Importance of Leveraging Creative in the Modern Marketplace
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Client Spotlight - Jan Showers
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Client Spotlight - Allan Knight
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Client Spotlight - Dallas Arboretum
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Client Spotlight - Dallas County Community College District STEM Insight
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Client Spotlight - Big Box Catering
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A Year In Review
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Demographics For Your Digital Strategy
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Toys For Tots: The Joy of Christmas with the Gift of a New Toy.
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Checklist For Tackling A New Website
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The Craft #1 Hutchins BBQ
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When Is It Time For A Redesign?
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The Craft #2 Cummings Electrical
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The Craft #3 Breathe
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We Are Here To Support You
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5 Things You Can Do Right Now To Recession-proof Your Business
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The Craft #4: How to Manage Large Sites like GreatParks.org
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Ask yourself these 5 questions before designing a new lead generation website
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Marketing During a Pandemic
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Staying Entertained
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Culture Crisis
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Smart Marketing for Non-Profits
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Reverse the Churn in Memberships
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Pricey Mistakes that Could Cost Your Firm
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Non-Boring Emails for Non-Profits
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How to Attract the Clients You Want
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Turn Court Wins into More Clients
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Leverage & Improve Your Bottom Line
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Content Calendars Made Easy
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3 Ways to Ensure Quick Wins
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Building Sales Funnels that Convert
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Top 3 Trends to Grow Your Business
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UX vs. UI
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Web Design Process in 5 Simple Steps
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Looking for in a Branding Agency?
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5 Signs of a Good Web Design
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6 Types of Website Design
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5 Tips For Timeless Branding
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Services a Branding Agency Offer
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7 Types of Digital Marketing
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How to Generate More Conversions
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How Digital Transformation Changed the Marketing Funnel
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How to Choose a Digital Marketing Company
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Improve Your Digital Marketing Efforts
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Why Should You Create a Brand Online?
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Why You Should Start 2022 with a Focus on Web Design
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Why Quality Web Design Is Important
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Web Design Trends To Watch For in 2022
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What is Marketing Automation?
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How to Make a Website Mobile Friendly
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What’s The Difference Between Scalable and Responsive?
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Online Marketing in Dallas
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Your Business Needs a Digital Marketing Strategy
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Mistakes That Affect Your Digital Marketing Strategy
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The 8 Types of Digital Marketing
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Your Brand Deserves a Great Website
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Make Your Site Look More Modern
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Email Reporting Today
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5 Tips for Making Creative Dallas Web Design
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The Structure of a Successful Digital Marketing Strategy
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7 Reasons You Need a Digital Marketing Strategy Right Now
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Here’s How to Choose a Web Design Agency
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Follow These 5 Social Media Marketing Tips for Beginners
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Why Is a Logo Important for Any Type of Business?
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Web Design: A Guide to Making Your Business Website Stand Out
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What Makes a Good Website? A Quick Guide to Enhance Your Site
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What Is Web Design? Basic Principles You Should Know Of
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The Importance of Website Design for Dallas Companies
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The Evolving Marketing Funnel- How Customer Journeys Vary
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Marketing During a Recession
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22 Things We Learned in 2022
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Copywriting in 2023: Your Primer
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Why AI Is a Marketer’s New Best Friend
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Ready for the Future: The Benefits of Sites Built for Web3
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Improving Your Designs with Typography
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Will AI Replace Marketing? The Answer May Surprise You.
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5 Steps For a Robust Content Strategy
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7 Questions To Ask Your Digital Marketing Agency
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3 Marketing Strategies Gaining Popularity Worldwide
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Revolutionizing Marketing: 5 Tips for Using AI Tools
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Unwrapping Success: 9 Tips for a Successful Holiday Marketing Strategy
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